Privacy Policy E.A. Mason

Overview

Protecting your personal information that can identify you (“Personal Data”) is E.A. Mason’s (“E.A. Mason”, “we”, “us” or “our”) priority. Accordingly, we have developed this privacy policy (“Privacy Policy”) in order for you to understand how we collect, safeguard, and use your Personal Data.

This Privacy Policy applies to E.A. Mason’s author/publisher business and the website www.eamasonauthor.com (the “Website”), and specifically to Personal Data collected through the Website or otherwise provided by you to E.A. Mason.

E.A. Mason is an author/publisher and www.eamasonauthor.com is E.A. Mason’s author website used for the following purposes: (a) to inform readers about the writings of E.A. Mason; (b) to provide a place for people to sign up to E.A. Mason’s mailing list newsletter (the “Newsletter”), (c) from time to time to offer other products, services and information relating to E.A. Mason’s writing and author business, and; (d) to help develop and promote E.A. Mason’s author/publisher business.

Any time you provide Personal Data to E.A. Mason and/or the Website (by visiting and/or using it), you consent to the data practices described in this statement.

In addition, use of the Website is subject to its Terms and Conditions. These can be found here.

Please read this Privacy Policy carefully to understand how we handle your Personal Data.

Please check back regularly to keep informed about any updates to this Privacy Policy.

E.A. Mason is the “data controller” for the purposes of General Data Protection Requirements legislation (“GDPR”), and E.A. Mason’s contact details can be found at the end of this Privacy Policy.

Information about the Personal Data and Automatically Collected Data we collect

The information we collect on you is as follows:

We will collect your email address if you sign up to E.A. Mason’s mailing list to receive the Newsletter (which will be emailed to you by E.A. Mason from time to time (and from which you can unsubscribe at any time), and which will include news and other material related to E.A. Mason’s writing and books, and may also include free content, including ebooks and promotional offers, and information and offers relating to other books we think you may be interested in). This sign up may take place either via the Website or through a page hosted externally by a third-party provider.
If you contact us in other ways (e.g. by email or post) we will collect any Personal Data you provide to us in your communication.
If you contact us or connect to us through social media technology or other sources (such as Facebook, Goodreads, or Twitter) we may receive Personal Data on you from those sources as a result of your contact.
If we need to collect other Personal Data (such as your name, address, and payment details) in order to be able to offer you other services (e.g. payment for books or merchandise on the site) we will make clear what Personal Data we are collecting in relation to this, and how it will be used.
We automatically collect certain information (“Automatically Collected Data”), including by using cookies and similar technologies, when you interact with the Website or other social media related to E.A. Mason. This Automatically Collected Data may include information such as information about your computer’s (or other device’s) hardware and software, your IP address, online identifier, browser information, domain name, location data, and information about how you use the Website. A lot of Automatically Collected Data is anonymous and cannot be used to identify you, but some of it may be Personal Data.

More information on cookies and similar technologies can be found in the relevant section below.

How we use Personal Data and Automatically Collected Data

We do not sell, rent, or lease your Personal Data to third parties.

We use Personal Data to provide the Newsletter to you, to respond to your questions and requests, to manage the Website, to provide our services, to manage, develop, and promote E.A. Mason’s author/publisher business, and to protect your Personal Data. We use other Automatically Collected Data that does not count as Personal Data to manage the Website, to provide our services, and to manage, develop, and promote E.A. Mason’s author/publisher business.

We share Personal Data and Automatically Collected Data when necessary with third parties who perform services or functions on our behalf and who require the information to do that. These include services such as providing you with the Newsletter, managing the delivery of books to you, managing marketing, advertising, and promotions to you and to others relating to E.A. Mason’s author/publisher business, helping you with customer support, helping with running the website, and helping to develop E.A. Mason’s author/publisher business. These third parties may include social media advertising platforms such as Facebook and Google Ads, to whom we may provide Personal Data for the purpose of custom/lookalike audience generation to develop targeting criteria for other audiences.

If we sell our business we may share your Personal Data with the purchaser of the business.

We may disclose your Personal Data to third parties if required to do so by law or in the good faith belief that such action is necessary according to law, or in the good faith belief that it is necessary (and lawful) to do so in order to protect and defend your rights or the rights or property of E.A. Mason.

Lawful basis for using your Personal Data

We will only use your Personal Data where we have a lawful basis that entitles us to do so. The lawful basis will usually be one of the following:

Where it is for our legitimate interests, such as needing to understand our customers, working effectively to provide you with the Website and our other services, and developing and promoting our business, as long as in each case this is done in a way which does not harm your rights.
Where we need to comply with the law.
Where we are performing a contract with you for our services.
Where you have provided your consent.

Security of Personal Data and how long we keep it

We take steps to protect the security and confidentiality of Personal Data and to prevent other people and organisations from accessing it unless they are supposed to. We take steps to review the Personal Data we hold at regular intervals and to keep Personal Data for only as long as we need it to fulfil the services described in this Privacy Policy or as otherwise agreed with you. Once we no longer need it, we will delete it permanently or anonymise it, except to the extent that it is beyond our control to do so or to the extent that we need to retain it for legal reasons, as described below.

We reserve the right to retain any Personal Data and/or correspondence with you which we reasonably believe it may be necessary for us to maintain for legal reasons and where this is allowed under data protection legislation.

Cookies and similar tracking tools, analytics, DNT notices

As is common practice with almost all professional websites, this Website uses cookies and other tracking tools.

Cookies are small files placed on your device when you visit the Website. There are also other tracking tools that the Website may use, such as Google Analytics (discussed below).

We use cookies and other tracking tools for several reasons, for example to remember information about you so you don't have to give it to us again, and to help us understand how people are using our Website and our services so we can develop our business.

A lot of data collected by cookies and other tracking tools is anonymous, but some data collected may be, or may constitute, Personal Data.

Some cookies and tracking tools are necessary to enable the Website to function properly for you (“Essential Cookies”). These cannot be turned off.

Other cookies and tracking tools are ones that you can disable (“Non-essential Cookies”), such as ones that help us with analytics, functionality, advertising, marketing, and social media.

You can turn off many Non-essential Cookies to restrict their data collection by going to the Cookies Section on the Website. You may also be able to delete cookies related to the Website by changing the settings on your device. Turning off cookies may affect the ability of the Website to run properly for you.

We may use a third-party service provider, Google Analytics, to help us track use of our website and to provide insights into our business. Google Analytics uses its own tracking tools, and if you wish to opt out of its data tracking, you need to do it a different way. You can find information about Google Analytics here: https://marketingplatform.google.com/intl/en_uk/about/analytics/. You can opt out of Google Analytics data collection by going here: https://tools.google.com/dlpage/gaoptout.

We respect your privacy but we do not alter the information we collect, or change the Website, in response to “do not track” (“DNT”) signals we may receive from your browser.

Links

The Website contains links to other third-party websites. Please be aware that we are not responsible for the content or privacy practices of such sites, or the consequences for users of following links on the Website in order to access third-party websites. We encourage you to be aware of this when you leave the Website, to check the third-party website you are accessing for yourself, and to read the privacy statement of that site.

Children

The Website and the Newsletter are not intended for use by persons under the age of sixteen. We do not knowingly collect Personal Data from anyone under the age of sixteen. If you are under sixteen, please do not provide us with your email address to sign up to the Newsletter, and turn off Non-essential Cookies if you do use the Website.

In addition, the age at which you can give us permission to use your information varies from country to country, and in some countries this may be older than sixteen. If you are under the age in your country at which you can give permission (this is sometimes known as "digital consent"), we do not wish to collect Personal Data on you, so please do not provide us with your email address to sign up to the Newsletter, and turn off Non-essential Cookies if you do use the Website. If you are in doubt please consult an adult.

Data storage and transfer to other countries

As described in the section above on “How we use your Personal Data and Automatically Collected Data”, we use third parties to help us provide our services and run our business, and we may provide them with Personal Data for this purpose. These third parties may run their own services from outside the UK, and may transfer, store, and process Personal Data provided to them in countries outside the UK. We take steps to check that third parties have appropriate safeguards in place regarding how they store and transfer data.

Rights regarding your Personal Data

You have certain rights regarding your Personal Data under data protections law. These include:

1. Your right of access - You have the right to ask us for copies of your Personal Data.

2. Your right to rectification - You have the right to ask us to rectify Personal Data you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

3. Your right to erasure - You have the right to ask us to erase your Personal Data in certain circumstances.

4. Your right to restriction of processing - You have the right to ask us to restrict the processing of your Personal Data in certain circumstances.

5. Your right to object to processing - You have the right to object to the processing of your Personal Data in certain circumstances.

6. Your right to data portability - You have the right to ask that we transfer the Personal Data you gave us to another organisation, or to you, in certain circumstances.

The above rights are subject to any legal requirements we may be under regarding the use or retention of your Personal Data.

Contact details if you wish to exercise your rights, raise a query, or complain

If you wish to contact us in connection with your rights, or if you have a query or concern about our use of your Personal Data, you can contact us at: ed@eamasonauthor.com so that we can deal with the matter and hopefully resolve it quickly.

You can find more information about your rights at the Information Commissioner’s Office (“ICO”) website. You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address is:

Information Commissioner’s Office

Wycliffe House

Water Lane

Wilmslow

Cheshire

SK9 5AF.

Helpline number: 0303 123 1113

ICO website: https://www.ico.org.uk

Changes to this Privacy Policy

We may amend this Privacy Policy from time to time. The Effective Date listed below is the date of the most recent update. Please check back regularly to keep informed about any updates.

Contact information

You can contact E.A. Mason at: ed@eamasonauthor.com. This is the easiest way to contact us.

Alternatively, E.A. Mason’s postal address is: 124 City Road, London, EC1V 2NX.

Effective Date

17th April 2023

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